Brands hire Enablus to craft the creative, technical and business infrastructure behind digital products & experiences. Play Video
Advantage. Capabilities.
Strategy & Definition
At the heart of any new product or service offering is the idea. It could have been a flow chart sketched on a napkin or a brainstorming discussion with your management team. But at some point, the idea was born.
That was the fun part, now comes the heavy lifting. Questions need to be addressed: “What customer segments will we serve? What is our value proposition? What technologies, infrastructure and resources are needed?” and the ultimate question, “When are we profitable?”
Enablus takes your idea to the next level. We are experts in New Product Development. Having seen many NPD projects, we know the patterns that constitute success and can ask the right questions during our Business Modeling Workshops to ensure your idea doesn’t derail.
We don’t just ask questions. We also roll up our sleeves to build the financial model, customer acquisition model, operational plans, and technology architectures that form the basis for your business case. With Enablus as your partner during the Product Strategy and Definition phase, you increase your odds for product success.
User Experience Design
We continue to build out your idea through the development of a stunning and engaging User Experience (UX). Here at Enablus, an application’s user interface is more than just a pretty screen with a few sliders and widgets. Rather, it is the combination of (1) interaction design, (2) graphic design, and (3) information architecture, that carefully reflects a prioritized list of customers’ needs and wants.
To arrive at the customers’ needs and wants, we conduct focus groups and surveys to categorize the findings into User Personas. These, in turn, generate the requested features and functionality which are prioritized into your Product Roadmap and Release Plan.
What truly differentiates Enablus is our familiarity and experience with rich internet and client-side technologies like Adobe Flex, AIR, Silverlight, Surface, and AJAX. Our UX Design team can leverage these technologies to create user interfaces that overcome design challenges such as search, data visualization, dashboard, and product configuration. The end result is a highly differentiated User Experience that gives your product offering a leg-up on the competition.
Technology Integration
Our technologists translate your product design into a web application. We can provide a complete turnkey solution or assist your existing team with the key talent to accelerate your project delivery.
While we can provide a n-tiered, application based on your tech stack requirements, where we really shine is in the development of Rich Internet Applications involving AJAX, Flex or Silverlight. Our architects and developers are well versed in the nuances of how to design a RIA for state management. security, data management, and role-based interaction design. We have solved the riddle on how to integrate Flex with server-side technologies such as J2EE and .NET so that you can modernize your legacy applications.
Technologies:
- Client-side: Adobe Flex, Adobe Integrated Runtime (AIR), Microsoft Silverlight, Microsoft WPF, Microsoft Surface, AJAX
- Server-side: Java / J2EE, .NET, C++, Ruby on Rails (RoR), ColdFusion
- Database: SQL Server, Oracle, MySQL, SQL Lite
- Portal & CMS: Sharepoint, Joomla, Drupal, SubDreamer
Launch Support
As your product or service offering is built, we’ll simultaneously Program Manage other aspects which are critical to your launch:
Production Readiness
Enablus can configure the production environment that will be deployed at your data center. We will procure the necessary HW and SW, configure it, load with the target applications and test database, test internal and external interfaces, scrub the database, and tag as ready for production.
Supply Chain/Partner Integration
"Managing the posse" of supply chain partners can involve a large amount of time for an new product team. Enablus can collaborate with your product, technology and legal teams to define performance KPIs and integration project plans. We can make the vendor site visits, coordinate the communications, manage workflow and integrate your partners' efforts with the overall product launch.
E2E Testing & Certification
One of the final pre-launch steps is to perform End-to-End Testing for all of your touchpoints, which include internal systems, external supply chain interfaces, and external customer-facing channels. Our approach to E2E Testing & Certification covers the various user scenarios ("happy path," alternate, negative, and exception) across three broad areas:
Order to Cash Cycle
Ensure customer order data is transmitted to your appropriate fulfillment partners, ensure fulfillment data is transmitted back to your company's financial team.
Product/Service Fulfillment
Ensure product/services requests are produced, distributed and/merchandised according to quality specifications.
Returns/Customer Service
Ensure correct issuance of RMA, verify receipt of product, issue refund, and verify fidelity of customer support messaging across all channels.